Marketing Manager

Job Overview

A Digital Marketing Manager develops and manages digital marketing strategies to increase brand awareness, customer engagement, and business growth. They lead marketing campaigns and coordinate teams across different channels.

Key Responsibilities

• Develop digital marketing strategies and campaigns.
• Manage SEO, PPC, content, email, and social media activities.
• Set marketing goals and track performance.
• Manage marketing budgets and resources.
• Lead and coordinate digital marketing teams.
• Analyze campaign results and improve strategies.
• Research competitors and market trends.
• Collaborate with sales and product teams.
• Manage external marketing agencies and freelancers.
• Present marketing reports to company leadership.

Required Skills

• Strong knowledge of digital marketing channels.
• Leadership and project management skills.
• Experience managing marketing campaigns.
• Strong analytical and communication skills.
• Budget planning and reporting experience.
• Understanding of customer acquisition strategies.

Preferred Qualifications

• Bachelor’s degree in Marketing, Business, or related field.
• 5+ years of digital marketing experience.

Salary Range

• Negotiable